Client: Strategy team of a Top-10 Global Pharmaceutical Company
Case: Proposal & Strategy Support – Market Intelligence in Pharma
Functional Areas: Market Research, Commercial Strategy
Ask: Identify and engage domain experts in pharmaceuticals and healthcare policy
TAT: First profile shared within 4 hours & continuous expert sourcing
Selection Ratio: 6 engaged experts vs 9 suggested
Engagement Duration: 45–55 min calls with each expert
Brief Case
- The client team was preparing a strategy deck for internal discussions on entering a niche therapeutic area in Southeast Asia.
- Requested interaction with experts familiar with market dynamics, regulatory pathways, and competition landscape.
- Internal timelines were aggressive; earlier vendors failed to meet the turnaround.
- The firm needed urgent support across multiple Southeast Asian markets.
Expert Support
- Sourced and onboarded former regulatory officers, market access consultants, and former pharma leadership in under 48 hours.
- Provided multilingual support by recruiting regional consultants for smoother engagement.
- Suggested experts from health agencies and policy think tanks to validate market entry strategies.
- Maintained daily sourcing cycles to meet rapid engagement targets.
Outcome
- Client completed the project within 10 days, with all expert calls concluded ahead of deadline.
- Repeat engagement initiated by the same client team for another market entry project in Latin America.
- Achieved a 66.67% selection ratio (6 out of 9 suggested experts).
- Maintained an average TAT of 4 hours for first profile across geographies.
