Client: European Strategy Team of a Tier-1 Global Travel Conglomerate
Case: Travel Platform Performance Across Regions
Functional Areas: Strategy, Product Benchmarking, Market Intelligence
Ask: Expert interactions across key European and Asian markets to understand product dynamics
TAT: First confirmed expert within 4 hours
Selection Ratio: 7 engaged experts vs 11 profiles shared
Engagement Duration: 50–60 min expert calls
Brief case
- The client aimed to evaluate local and global travel platforms across key European and Asian countries for benchmarking and market entry strategy.
- Focus markets included Germany, France, Italy, UK, Japan, Singapore, South Korea, and India.
- Need was to understand user behavior, platform performance, and monetization strategies for online travel booking portals.
Expert Support
- Sourced senior professionals from top travel platforms (product managers, regional leads, ex-CEOs) with strong local market knowledge.
- Provided cross-functional insights including GTM strategy, user acquisition, pricing models, and competitor differentiation.
- Experts were identified and confirmed from both global leaders and local champions in the OTA and travel tech space.
Outcome
- Project completed in 7 days with 7 expert calls across 8 countries.
- Client re-engaged for a second phase focused on Southeast Asia.
- Maintained high selection ratio (64%) due to highly targeted sourcing.
- Achieved rapid TAT of under 4 hours for first profile, accelerating decision-making process.
